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Darshine
Live · Building in Dehradun
Studio of one · est. 2022

Most people are still doingthe work AI was built to do.

I build the systems that take it off your plate. Websites, agents, automations. Things that work while you sleep, while you travel, while you do the thing only you can do.

One operator. Built quietly in Dehradun.

The Shift

2023 → Now

Two years ago AI was a toy.
Today it does the work.

It writes code. Runs support. Follows up with leads. Edits video. Answers calls in voices that sound like people. The ceiling moved while most operators were busy hiring around the old one.

The ones who noticed are quietly cutting cost in half and doubling output. The ones who did not are still posting job openings for work that no longer needs a person.

The bar moved. You can argue with it, or you can pick it up.

What I build

Three things. Done deeply.

Not a menu of fifty services. Three things I know how to ship.

darshine.inSee work →LIVE PREVIEW
Ships in 2 weeks

Websites that close

For founders who need a site that does the selling, not a brochure that decorates.

  • Hero with motion and a real point of view
  • Three to five sections, cinematic rhythm
  • Lead form wired to your inbox
  • Analytics, SEO, and a CMS you can edit
A cinematic site that ranks, converts, and feels expensive.
ALIVE
Ships in 3 weeks

Agents that work

Voice and chat agents that handle the calls, the chats, the follow-ups. They do not sleep.

  • Voice and chat on the same brain
  • Trained on your real docs and calls
  • Handoff to a human when it should
A 24/7 first responder that talks like a person.
TRIGGERRESULT
Ships in 4 weeks

Automations that compound

Internal systems that delete admin from your week. Set up once. Forget for a year.

  • Inbox, WhatsApp, and CRM in one flow
  • Daily reports without anyone making them
  • Failure alerts so nothing silently breaks
A backstage crew that runs the boring stuff so you do not.
Inside the studio

Every shape I have built, by category.

The three buckets above zoom in. Specific patterns, organised by what they actually do. Every tile ties back to a real build.

Seventeen patterns shipped so far. The catalogue grows the day an operator asks for a shape that should exist.

See the catalogue

The best automations are the ones you forget about.
They keep working long after you stop watching.

Receipts

Real businesses. Real numbers.

Three of the systems still running. Names sometimes redacted on request.

Sports · Martial arts

REJAUTSU Taekwondo Academy

Gave a 24-year-old taekwondo academy a face that matches the craft.

Built a cinematic marketing site and a parent-automation system on top. WhatsApp messages, fee tracking, weekly digest, all running while the master keeps teaching.

Read the case

0+

Black belts produced

0 hrs

Saved per month
Education · My own business

Internet Youth Academy

An entire education business running from one desk.

Built the funnel and the four-tool ops stack that keeps IYA running. Free AI tools at the front door, a ₹4,999 lifetime membership at the back. One operator. Four self-hosted tools. Everything else automated.

Read the case

0+

Students enrolled

0

Tools self-hosted
In flight

What I'm building right now.

Shipping in the open
Now buildingDay 6 · 30-feature MVP

An Instagram command centre for one operator.

A localhost dashboard plus a Telegram cockpit that handles everything between “I should post a Reel” and “a membership got bought.” Spy on what the niche is winning with, draft the hooks in your own voice, ship the Reel from a laptop, route the comment to a DM, attribute the DM back to the sale. All running under ₹3K a month on a Docker box on my desk.

Building it for IYA first. Then turning it loose on every operator who wants the same.

Four pillars
  • A · Intelligence

    Competitor pull, hook library with semantic search, hashtag-pack recommender, weekly pattern report.

  • B · Workflow

    Reel script writer in Hinglish, carousel maker with brand template, direct video upload, Trial Reels A/B/C.

  • C · Lead generation

    Comment-to-DM auto-reply, story-to-DM funnel, UTM attribution back to membership, follower-quality analysis.

  • D · Cockpit

    Morning Telegram brief, evening recap, real-time alerts, two-way control from your phone.

Already shipped
  • Competitor-pull pipeline (12+ creators, daily)
  • Hook library with pgvector semantic search
  • Chrome extension v2 — passive feed capture
  • Telegram cockpit — morning + evening briefs
Up next
  • Reel script writer (Hinglish, in voice)
  • Carousel maker, 8-slide brand template
  • Comment-to-DM (post Meta App Review)
  • Reel-to-sale UTM attribution
Stack
Next.jsClauden8nPostgres + pgvectorRedisDockerTelegram Bot APIBrowserless Chromium

Want first dibs when it ships? Tell me in the form and I will keep a seat warm.

Get on the early list
Process

Problem to working system. Shortest path I know.

Three phases. No theatre. No PowerPoints.

Listen

One hour

I ask where time goes and where revenue leaks. Most of the answers come from you, not from me.

Build

Two to four weeks

I ship something working, then refine it on real usage. No four-month plans. No vapor demos.

Hand off

Forever yours

You own the system. I leave docs, a Loom, and a number you can call. Most clients never need to call.

Stack

The tools I trust to ship.

The list earns its place. New tools enter when they replace something, not because they are loud on Twitter.

Claude

Reasoning. Writing. Code.

GPT

Fast tasks. Embeddings.

Midjourney

AI image generation.

Runway

AI video clips.

Higgsfield

AI video direction.

ElevenLabs

Voice clones. TTS.

Suno

AI music + audio.

Descript

Transcript-first edit.

Next.js

The websites that close.

Supabase

Auth, DB, storage.

n8n

Self-hosted workflows.

Make

Quick visual automations.

Vapi

Voice agents.

Retell

Real-time voice loops.

Vercel

Where it ships.

Cursor

Where it gets written.

Framer

Motion-first sites.

Stripe

Payments and checkout.

WhatsApp

Where the leads live.

Twilio

SMS and telephony.

Cloudflare

Edge. R2. DNS.

Resend

Transactional email.

Cal.com

Booking. Routing.

Figma

Design. Mockups.

Notion

Source of truth.

ClaudeGPTMidjourneyRunwayHiggsfieldElevenlabsSunoDescriptNext.jsSupabasen8nMakeVapiRetellVercelCursorFramerStripeWhatsappTwilioCloudflareResendCalcomFigmaNotionClaudeGPTMidjourneyRunwayHiggsfieldElevenlabsSunoDescriptNext.jsSupabasen8nMakeVapiRetellVercelCursorFramerStripeWhatsappTwilioCloudflareResendCalcomFigmaNotion
Who I am
Avinash Garg, founder of Darshine

Avinash Garg

Operator. Builder.

ClickBank Platinum · ₹2cr

I built a business with AI.
Now I build them for other operators.

My name is Avinash Garg. I run a roughly two crore revenue business out of Dehradun. Small team. Long days. A stack of AI tools that handles the parts that used to need full-time people.

A lot of operators are asking the same question right now. How do I use this. How do I use it without breaking what already works. So I started building these systems for other people.

I am not a consultant. I do not write you a deck. I build the thing, show you it working, and leave it in your hands.

12

Years as operator

14

Systems shipped

1

Person. Me.

HonestFilter

Who this is not for.

  • If you want the cheapest dev on Fiverr, this is not it.

  • If you want a forty page proposal and three pricing tiers, this is not it.

  • If you want someone to nod along to a half formed idea, this is not it.

  • If you want a year long retainer with monthly reports, this is not it.

Still here. Good. The rest of the page is written for you.

Questions

Short answers.

Let's talk

If something on this page made you stop scrolling,
that is the thing we should talk about.

Inbox open · 48 hour reply
What happens next
  1. 01

    I read your note today.

  2. 02

    If we are a fit, I send a short Loom within 48 hours.

  3. 03

    We hop on a 30-minute call. If not, you hear that too.

No retainers. No discovery calls disguised as discovery calls. Just a clear yes, no, or here is what I would build.

4 fields · 90 seconds
Project budget

A rough band is fine. This is the filter that keeps the call useful for both of us.

Replies within 48 hours